American Men and Women Spend Over $12B on Cosmetic Procedures in 2014: ASAPS Report
In the last two decades, innovations in the field of aesthetic surgical and non-surgical procedures have led to a significant rise in their popularity among both women and men. High patient satisfaction rates and positive word of mouth has encouraged a growing number of people to choose cosmetic dermatology and surgery procedures.
Dr. Steven Zimmet is a well-known skin specialist providing a range of safe and proven aesthetic procedures in medical and aesthetic dermatology. As an experienced dermatologist, Dr. Zimmet receives a large number of patients from Austin, TX and surrounding communities.
Growing Popularity of Cosmetic Procedures
The 18th annual multi-specialty data report released by the American Society of Aesthetic Plastic Surgery (ASAPS) reveals the growth trends in terms of high spending on cosmetic procedures. In 2014 alone, more than $12 billion was spent on these procedures by American men and women, which was similar to the amount spent in 2013.
One of the patterns that emerge from the ASAPS report is that an increasing number of men are opting for aesthetic skin care procedures. The total number of men choosing such procedures has shot up by 43% in the last five years alone. In case of women, the specific procedures that have registered the highest increment on a year on year basis include buttock augmentation (up by 89%), labiaplasty (up by 49%) and non-surgical fat reduction (up by 42%) in 2014.
Most Popular Surgical Procedures
The most popular procedures performed in 2014 for both women and men included the following:
- Liposuction (342,494 procedures)
- Breast Augmentation (286,694 procedures)
- Eyelid Surgery (165,714 procedures)
- Tummy Tuck (164,021 procedures)
- Nose Surgery (145,909 procedures)
Most Popular Non-Surgical Procedures
Dr. Zimmet is one of the leading providers of a variety of skin care non-surgical procedures for patients in Austin, TX and nearby locations. These procedures are typically safer, simpler, and involve minimal or no downtime. Potential risks that are usually associated with a surgery are avoided with non-surgical aesthetic treatments. Busy mothers and working people particularly choose these procedures as they fit into their busy schedules easily.
Top five non-surgical procedures in 2014 included the following:
- Botulinum Toxin (3,588,218 procedures)
- Hyaluronic Acid Based Fillers (1,696,621 procedures)
- Hair Removal (828,480 procedures)
- Chemical Peel (484,053 procedures)
- Microdermabrasion (417,034 procedures)
Botox® and Dysport injectable treatments to reduce facial lines and wrinkles remained the most popular procedures in 2014 with nearly 3.6 million treatments performed through the year. Cosmetic fillers based on hyaluronic acid, such as Juvederm and Restylane, ranked second in terms of popularity with about 1.7 million procedures. Other three most sought after treatments in 2014 included chemical peels, laser hair removal, and microdermabrasion.
Growth in Men’s Procedures
Since 2010, the rise in demand for men’s procedures is as follows:
- Blepharoplasty (up 34%)
- Male Breast Reduction (up 33%)
- Facelift (up 44%)
- Botulinum Toxin (up 84%)
- Hyaluronic Acid Based Fillers (up 94%)
- Nonsurgical skin tightening (up 37%)
- Intense Pulsed Light (up 44%)
The rise in men’s procedures, as recorded by ASAPS, has been very impressive in the last five years.